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AI Insights · Timothy · July 2025

Top 5 Photo and Video Apps Performance in the US, Q2 2025

Explore the performance of the top photo and video apps in the US during Q2 2025, highlighting trends in downloads, revenue, and active users.

Top 5 Photo and Video Apps Performance in the US, Q2 2025

In the second quarter of 2025, the top photo and video applications in the United States showed varied performance across downloads, revenue, and active users. Here’s a closer look at each app's performance based on Sensor Tower data.

YouTube saw its weekly revenue peak at approximately $22.7M in late June, with downloads reaching a high of 447.6K mid-June. Active users remained stable, averaging around 220M throughout the quarter.

Snapchat experienced a gradual rise in revenue, peaking at $5.5M in mid-May. Downloads fluctuated, with a notable increase to 464.9K in early June, while active users hovered around 81M.

Canva: AI Photo & Video Editor maintained a consistent revenue stream, reaching $3.3M in early April. Downloads were highest in early May at 488.3K, though active users saw a slight decline from 9.4M to 8.2M by the end of June.

CapCut - Video Editor had varied revenue, peaking at $4.6M in mid-June. Downloads peaked at 974.9K in the same period, with active users increasing to 22.5M by mid-June.

Google Photos: Backup & Edit showed a steady revenue trend with a peak at $2.3M in late April. Downloads increased towards the end of the quarter, reaching 226.8K, while active users consistently remained around 95M.

For more detailed insights, visit Sensor Tower's platform. These metrics provide a clear picture of the competitive landscape in the photo and video app category during this period.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025